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Open Knowledge Base

Practical answers, shared from the work.

We publish the fixes, patterns, checklists, and lessons we use across WordPress, SEO, forms, software, and AI-assisted workflows. Use what helps, question what does not, and add what you have learned.

Browse the library ↓ Ask about your project
  • Tested in real work
  • Updated when the tools change
  • Open to useful corrections
Looking for help?

AI-Assisted Workflows

  • AI-Assisted Coding Workflow: From Request to Verified Release
  • When to Use a WordPress Plugin, a Native Feature, or Custom Code
  • Codex for Business Owners: Start Here
  • ChatGPT for Business Owners: Start Here
  • ChatGPT Health and Finances: Start Here
  • AI-Assisted Website Review Checklist

WordPress & Elementor

  • Maintainable WordPress Page Delivery: Scoped HTML, CSS, and Source Files
  • Website Launch QA Checklist: Desktop, Mobile, Forms, SEO, and Accessibility
  • Website Project Folder Template

Forms & Conversion

  • Gravity Forms Launch Checklist: Validation, Routing, SMTP, and Confirmation
  • Website Launch QA Checklist

SEO, AEO & Content

  • AEO and GEO Foundations: Help Content Get Discovered and Cited
  • Technical Search Readiness: Crawlability, Indexing, Canonicals, and Sitemaps
  • Structured Data Standard: Match Visible Content and Validate
  • Human Review Checklist for AI-Assisted Content
  • Internal Linking Standard for Service Websites
  • Original Multi-Brand Content Without Doorway Pages
  • Web Scraping: Permission, Risk, and a Practical Checklist

Code & Integrations

  • Safe Custom Code Standard for WordPress

Website Care & Security

  • Monthly WordPress Care: Updates, Backups, Monitoring, and Access Hygiene
  • Client Website Account Ownership Checklist
  • Client Website Handoff Checklist

Featured Articles

Popular Articles
  • AI-Assisted Coding Workflow: From Request to Verified Release
  • When to Use a WordPress Plugin, a Native Feature, or Custom Code
  • AEO and GEO Foundations: Help Content Get Discovered and Cited
  • Technical Search Readiness: Crawlability, Indexing, Canonicals, and Sitemaps
  • Structured Data Standard: Match Visible Content and Validate
Newest Articles
  • Client Website Handoff Checklist
  • Website Project Folder Template
  • AI-Assisted Website Review Checklist
  • Website Launch QA Checklist
  • Client Website Account Ownership Checklist
Recently Updated Articles
  • Client Website Handoff Checklist
  • Website Project Folder Template
  • AI-Assisted Website Review Checklist
  • Website Launch QA Checklist
  • Client Website Account Ownership Checklist

Frequently Asked Questions

How do I search for a topic or guide?

Use the search bar at the top of the page (or press Ctrl + F / Cmd + F) and type a keyword, like “Gravity Forms” or “AI cleanup.”
You can also browse by category cards, such as Standard Operating Procedures, Plug-ins, or AI-Generated Content Cleanup.

What should I do if I still can’t find what I need?

If you’ve searched and checked the SOP categories but can’t find the answer:

  1. Note your question clearly.

  2. Ask it in the #npm-tech-support Slack channel.

What is the Knowledge Base used for?

The Knowledge Base is a centralized hub for all Standard Operating Procedures (SOPs), plug-in instructions, AI content cleanup steps, and marketing guides and many more used at New Paltz Marketing. Whenever you have a question about how to perform a task, start here before asking a team member; chances are, it’s already documented.

Build On The Work

Found a better way?

Open an article and leave a comment with a correction, a tested alternative, or a question that would make the explanation more useful. Comments are public and moderated, so never include passwords, private client information, or sensitive logs.

Need project-specific help? Start a conversation →

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